Privacy policy

SIA “PĒRSE-L.L.K.” PRIVACY POLICY

1. Who we are (Data Controller)

The controller of personal data is SIA “PĒRSE-L.L.K.”, unified registration No. 40103077803, legal address: Brīvības iela 80-6, Riga, LV-1001. We administer the website www.bekereja.lv and ensure the sale, delivery and communication with customers of confectionery products.

2. What is personal data

According to the General Data Protection Regulation 2016/679 (hereinafter – the Regulation), personal data is any information relating to an identified or identifiable natural person (data subject). Personal data includes any information by which a person can be identified, directly or indirectly, such as the name, surname, personal identification number, residential address or physical location of that person, factors of the physical, physiological, genetic, mental, economic, cultural or social identity of that person, and other similar information that characterizes the person concerned and allows him or her to be identified, directly or indirectly. With regard to your personal data, we are the personal data controller, who determines the purposes and means of processing personal data. Our intention is to provide you with maximum information about the actions we take with this personal data, so that when you submit your personal data to us, you are aware of how it will be used.

3. Purpose of processing personal data

We process personal data for the following purposes:

  • Provision of services and sale of goods. For this purpose, we collect personal data to identify the customer, prepare and conclude a contract; fulfill the obligations assumed under the contract; advertise and distribute our services; improve customer service; administer payments, including debt recovery and collection, review and process customer complaints.
  • Business planning and analytics. For this purpose, we collect personal data to plan and record our business activities, analyze the quality and results of our activities; conduct market and public opinion research; conduct customer surveys and satisfaction measurements.
  • Video surveillance. Video surveillance is carried out to ensure security and supervision in our premises and territory, as well as to protect our property and health and that of our customers. Video surveillance recordings are stored for a maximum of 60 days. After this period, we delete these recordings, unless the video surveillance recordings have been previously requested by competent state or local government institutions, or criminal offenses have been detected. In such cases, the duration of storage of video recordings is determined as necessary.
  • Telephone conversation recordings. In order to improve customer service, as well as to prevent possible disagreements and misunderstandings as a result of failed communication or the human factor, all calls made to our call center are recorded. Call recordings are stored for a maximum of 60 days. After this period, we delete these recordings, unless the call recordings have been previously requested by competent state or local government institutions, or criminal offenses have been detected. In such cases, the duration of storage of call recordings is determined as necessary.
  • Other cases. We process personal data in special cases not previously specified, informing the client about the purpose of data processing before obtaining this data, as well as in exceptional cases to protect the vital interests of the data subject or a third party.
  • Requests. Upon receipt of a relevant request, we provide information to state administrative authorities and operational entities in the cases and to the extent specified in regulatory enactments. Marketing: For sending informative notifications and offers, if your explicit consent has been received.

4. Lawfulness of processing personal data

We only process personal data lawfully, i.e. if at least one of the following grounds can be identified:

– processing is necessary for the performance of a contract to which the customer is a party or to take steps at the customer’s request prior to entering into a contract;

– processing is necessary for the legitimate interests pursued by us or by a third party, except where the interests or fundamental rights and freedoms of the customer as a data subject which require protection of personal data override such interests, in particular where the data subject is a child;

– the customer has given consent to the processing of his or her personal data for one or more specific purposes;

– processing is necessary for compliance with a legal obligation to which we are subject;

5. Processing of special categories of personal data

Special categories of personal data are data revealing a person’s race or ethnicity, political opinions, religious or philosophical beliefs or trade union membership, and genetic data, biometric data for the purpose of uniquely identifying a natural person, data on health or data concerning a natural person’s sex life or sexual orientation.

As data controllers, we do not process special categories of data of our customers. The only exception may be made only if the processing is necessary to protect the vital interests of the customer (for example, due to a sudden deterioration in the customer’s health, it is necessary to call emergency medical assistance, and in similar emergency situations).

6. Notifications

We send commercial notifications (news and promotions) only with your consent. You have the right to refuse them at any time by writing to martina@bekereja.lv or using the link in the e-mail you received. Cookies are small files of letters and numbers that we store in your browser or on the hard drive of your device. There are different types of cookies that we use for different purposes; however, in general, cookies help us distinguish you from other users of the website. Thus, we can facilitate your use of the website and improve it. You can block the use of cookies at any time by activating the settings of your browser that allow you to refuse the use of some or all cookies. However, if you block the use of cookies, part of the website may be inaccessible or function insufficiently.

More detailed information about cookies can be found at: www.youronlinechoices.com/lv/.

The server hosting the website www.bekereja.lv registers the requests sent by the website visitor (opened web addresses, used device and browser, IP address, access time). This data is used only for technical purposes: to ensure the proper functioning and security of the website. The legal basis for the processing of this personal data is the legitimate interests of SIA PĒRSE L.L.K. companies.

SIA PĒRSE L.L.K. provides the user with the opportunity to make a choice and give consent to the use of cookies. The websites may contain links to third-party websites. These third parties have their own privacy policies, which are in no way related to us. SIA PĒRSE L.L.K. company bears no responsibility for the terms of use of these websites and their privacy policies.

7. Notifications

We send commercial notifications about the services offered by the company and other types of notifications and reminders to our customers only if permitted by regulatory enactments or with the customer’s explicit consent. Customers have the right to opt out of receiving notifications and reminders at any time by sending an opt-out notification to the e-mail address martina@bekereja.lv, or by calling +371 67298920, or by sending a written notification to SIA “SIA PĒRSE L.L.K” at the address: Brīvības iela 80-6, Riga. In addition to the above, it is possible to opt out of receiving notifications by e-mail by activating the opt-out command in the received e-mail.

8. Recipients of personal data

We use services provided by third parties that help us conduct and administer commercial activities. These are third parties such as credit institutions in connection with the settlements to be made; our information technology and database maintainers and their administration service providers; cloud computing service providers; legal, accounting and auditing service providers; debt collection companies; third parties with the help of whom we send commercial and other types of notices and information, record telephone conversations in our call center; third parties who conduct customer surveys on our behalf and collect the results of these surveys, third parties who deliver food to customers on our behalf. In each specific case, we provide the data processor with only the amount of your data that is necessary for the relevant purpose and task. The data is processed only for this purpose and task, they are protected in accordance with the requirements of the Regulation and other applicable laws and regulations. After achieving the purpose or completing the task, your data is permanently deleted.

SIA PĒRSE L.L.K. does not transfer data to third countries.

In addition to the above, we transfer your data to external parties specified in regulatory enactments in the manner and to the extent provided for by the relevant regulatory enactment (e.g., the State Revenue Service, law enforcement agencies, courts, etc.). We may also transfer your data to third parties in cases specified in regulatory enactments to protect our legitimate interests (e.g., when taking legal action against a client for debt collection, etc.)

9. Duration of personal data storage

We store your data for no longer than is necessary for the purposes of their processing. The data is stored as long as:

– the agreement or contract concluded between us is valid, and as long as one of the parties to the agreement or contract can exercise its legitimate interests (for example, to submit claims and applications, to bring a lawsuit, etc.);

– data processing is necessary for us to be able to fulfill legal obligations applicable to us;

– your consent to the relevant personal data processing is valid, if there is no other lawful basis for the processing of personal data.

After the above circumstances cease to exist, your personal data will be permanently deleted.

10. Data security

We know that you provide personal data in good faith and expect that it will be monitored. Therefore, we take the security of your personal data with a great sense of responsibility. We have taken measures to ensure that our systems provide adequate protection of personal data. We use various technologies and procedures to ensure the security of your personal data storage to protect your personal data from unlawful access, use or disclosure. However, please note that no data transmission over the Internet can be guaranteed to be 100% secure. We ask that you independently assess the risks associated with the confidentiality of information in each individual case, which you will have to assume if you decide to transfer any information containing personal data to us via the Internet.

11. Your rights

The Regulation provides for a number of rights that you can exercise at any time by contacting us. We undertake to ensure that you are able to exercise these rights and to fulfil the obligations of the personal data controller or processor provided for in the Regulation and other regulatory enactments.

You have the right to obtain from us confirmation as to whether or not your data is being processed, and if it is being processed, to access your data and to receive the following information about it: the purposes of the data processing; categories of personal data; recipients of personal data; duration of storage of personal data or the criteria for determining the duration of storage.

You have the right to request that we rectify your data if it is inaccurate.

You have the right to request that we erase your data, and we will comply with this request without delay if at least one of the following conditions applies:

– the data is no longer necessary in relation to the purposes for which it was collected or otherwise processed;

– you withdraw your consent to the processing of the data, and if there is no other legitimate basis for its processing;

– If the processing of data is based on our legitimate interests or those of a third party, there is no overriding legitimate ground for the processing;

– You object to the processing of your data for direct marketing purposes;

– If the data has been processed unlawfully;

– To ensure compliance with a legal obligation to which we are subject by law;

– If your data were collected in connection with the provision of information society services.

You have the right to request that we restrict the processing of your data. We will comply with this request without delay if at least one of the following circumstances applies:

– if you contest the accuracy of the data – for a period during which we can verify the accuracy of your data;

– If the processing is unlawful, but you object to the erasure of the data and request the restriction of use of the data instead;

– We no longer need your data, but you need them to establish, exercise or defend legal claims;

– You have objected to the processing of your data based on our legitimate interests or those of a third party, pending verification of whether our legitimate interests override your legitimate interests.

You have the right, on grounds relating to your particular situation, to object at any time to the processing of your personal data based on our legitimate interests or those of a third party. In such a case, we will no longer process your data unless we demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or for the establishment, exercise or defence of legal claims.

If you believe that your personal data are being processed unlawfully, unreasonably, or if their processing otherwise violates the requirements of the Regulation or other regulatory enactments, or if you have any questions or concerns about the processing of your personal data, please do not hesitate to contact us with a relevant application, submission or complaint. We will provide answers to all your questions and eliminate any errors, if any.

If you believe that your personal data are being processed unlawfully, unreasonably, or otherwise violates the requirements of the Regulation or other regulatory enactments, you have the right to file a complaint with the personal data supervisory authority in accordance with your place of permanent residence. You have the right to exercise your rights set out in this paragraph and the Regulation in relation to and against each controller referred to in paragraph 1.

12. How to contact us

In case of questions or requests, please contact:
In writing: SIA “PĒRSE-L.L.K.”, Brīvības iela 80-6, Rīga, LV-1001.
Electronically: martina@bekereja.lv
By phone: +371 67298920